UK label Big Scary Monsters has announced a Virtual Popup store, which will open its doors at 4pm on 27th July, with ‘instore’ performances every day from illuminati hotties, Kevin Devine, We Were Promised Jetpacks, and Into It. Over It (see poster for full line up). The virtual store can be entered here on launch day, and will stock exclusive vinyl variants, rare test pressings and new merch, alongside interviews with Jamie Lenman, Delta Sleep and Martha and more.
Users will be able to click on sections of the store to reveal instores and live Q&As at relevant times. Activites include special live content exclusive to the store, such as a conversation between Chris Farren and Kevin Devine, live songs from ‘A Lull In Traffic’ from The Gloria Record, a very special live cover song from The Winter Passing, and a Q&A with Jamie Lenman to name a few.
Talking about the store, label founder Kevin Douch said: “We absolutely love our popup shops. Having been to London, Cardiff, Glasgow and Brighton over the past couple of years, we decided there was only one possible destination for a summer like 2020; EVERYWHERE. The first ever BSM Virtual Popup shop provides all of the usual fun. We’ve got instores, talks, exclusive products, crazy discounts, test pressings and so much more. Our old friends Signature Brew are even providing the (mail order) beers! We can’t wait to open our online doors and see everyone next week.”