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Soft Toy Emergency are a Liverpudlian five piece who spent most of this year touring and pounding the festival circuit in preparation for the release of their new single Critical. The track is an inoffensive electro-pop fusion that’s annoyingly catchy and guaranteed to lodge itself in your head for longer than you’d like. Synth based with slightly predictable lyrics and a standard, female pop vocal, the track will most likely appeal to a younger audience but will no doubt make a fleeting appearance in the charts in the near future.