News

Errors, Ou Est Le Swimming Pool And We Were Promised Jetpacks To Play Sailor Jerry's Ink City

• 27th Jul 2010

Sailor Jerry will be making its mark this year by bringing the art of old-school tattooing to two of the most colourful summer festivals. Designed in the style of a 1930’s tattoo parlour, Sailor Jerry’s Ink City will be at the Big Chill and Bestival paying homage to the late Norman ‘Sailor Jerry’ Collins, the founding father of tattooing and the man behind the spiced Caribbean spirit that bears his name.

Sailor Jerry’s Ink City will be a unique experience and chance for festival goers to see first-hand the live craftsmanship of a number of classic Norman Collins designs inked by tattoo artists. Authentic pieces of tattoo equipment displayed alongside classic Sailor Jerry artwork will provide the backdrop.

The stage will also play host to a bill of authentic acts across the two festivals including White Rabbits, I Blame Coco and We Were Promised Jetpacks. Surprise live acts and DJ line ups have also been planned.

Big Chill
We Were Promised Jetpacks
Fiction
Goldhawks
Racehorses
The Boy Who Trapped the Sun
Not Cool
…..more to be announced.

Bestival
White Rabbits
I Blame Coco
Chrome Hoof
Errors
Bookhouse Boys
Ou Est Le Swimming Pool
Egyptian Hip Hop
Skibunny
…..more to be announced.

Screenings of Hori Smoku Sailor Jerry, a short film about the life and work of Norman Collins, will take place throughout the evening for those keen to soak up the artistry and visionary innovations of Collins’ inspirational body art. Encompassing the spirit of the event, fans will be treated to a number of classic serves including Sailor & ginger and Sailor & cola.

Man’s Ruin, a unique serve created by Sailor Jerry ambassador Emma-Li Stenhouse as a nod to Norman Collins and his uncompromising originality will be on offer throughout the night at the Ink City bar, mixing a Sailor Jerry shot with white peach puree, cranberry juice, a dash of peach bitters and a slice of orange to garnish. Festival goers will be invited to enjoy the drink in the Ink City back yard, providing the perfect spot to soak up Ink City.

For more details and your chance to win tickets to Bestival visit link

Sailor Jerry has a long standing association with music both here in the UK and in the US where independent bands regularly take to the stage in the Sailor Jerry Store in Philadelphia. Playing a big part at the best events in the UK musical calendar including the NME Awards, Kerrang! Awards, Camden Crawl and The Great Escape, Sailor Jerry Presents… also sees a host of breakthrough bands perform through the year.

Shows have included We Are Scientists, Local Natives, The Joy Formidable and !!!. The attitude of Norman Collins continues to shine through at each event where pioneering bands that are authentic in style, with a story to tell, entertain and inspire UK audiences.