News

Chase And Status Added To Snowbombing Line Up

• 17th Jan 2011

Whoop Whoop! The official best European festival Snowbombing is proud as punch to be announcing its partnership with design driven Volvo for the second year running! Volvo Snowbombing is the world’s biggest show on snow taking place in Mayrhofen Austria between 4-9 April 2010.

2011 will see Volvo Snowbombing accelerate rapidly with roadtrippers converging from all corners of the continent, pimped-up fancy-dress cars, Car-aoke contests…and a World Class Artist playing at the Volvo Ice Camp during Snowbombing!

Gareth Cooper MD from Volvo Snowbombing commented: “We see Volvo and Snowbombing as a perfect fit – both super cool brands pushing boundaries in their individual fields. Some of the activity that’s going to take place is going to blow people away, and this year Volvo will integrate into the event fully, providing even more fun and entertainment for our ever growing crowd!”

Kylee Rush, Head of Brand Engagement Volvo Cars Europe “Volvo Cars is very excited to announce its 2011 headline partnership with Snowbombing, now called Volvo Snowbombing. Snowbombing, like Volvo, is a brand on-the-move and we share many similar values making the headline partnership an ideal match. With innovatively designed luxury cars created with people at the forefront of everything we do it means that Volvo's seamless integration with the event will add even more fun and adventure to Snowbombers.”

The amazing Chase & Status are helping us celebrate our new partnership with Volvo too and will be upgrading from a DJ set to one of their awe inspiring live sets! These boys have spent the last year wowing festival crowds with their super charged jump up and down performances. So get ready for crippling bass lines and lots of sweating as they treat you to a performance that will have you dribbling into your jager bombs. Amazing!

Chase & Status “Snow and music, always a good combination! We're really excited to be playing with such a great line up of artists at Snowbombing this year.”

This year Volvo Snowbombing will be going pan-European bringing over guests from Germany, Belgium, Switzerland, the Netherlands and Italy to join the party via the now famous Volvo Road Trip that kicks off the festival. This year the Volvo Road Trip will be motoring to the mountains with start lines in Germany (Berlin), Holland (Amsterdam) and Italy (Milan)…this is in addition to the 100 cars setting off from Volvo in Maidstone UK!

Putting a unique twist on festival travel, expect fancy dressed inspired cars, customised vehicles and Volvo’s own 21st Century Luxury VIP car fleet, arriving from all over Europe. The cars will meet triumphantly and form a parade through the centre of Mayrhofen for the ultimate hero’s welcome as the crowds line the streets, flags are waved and the music plays, courtesy of the Volvo Snowbombing Oom-Pah Band – a most memorable chequered flag moment!

This will be preceded by a series of huge launch parties in The Netherlands, Germany & Italy with a leading club partner and featured an internationally renowned DJ, spreading the Volvo Snowbombing gospel high into the winter nights across Europe.

And that’s not all! On Thursday 7th April, Volvo will be whisking away 250 lucky competition winners and special guests from the main resort hub of Mayrhofen on a magical mini trip to the Volvo Ice Camp at Kitzsteinhorn Glacier in Kaprun, where breathtaking views meet stunning design in this highly original car showroom come party venue. Guests will experience four huge igloos, including an Ice Bar and showroom space showcasing the latest stunning designs and innovative technology from Volvo. Exclusive sets from world class acts will provide the entertainment with an amazing line up soon to be revealed!

All artists will be playing once-in-a-lifetime shows in the most awesome venues this side of Neptune; in huge igloos and alpine forests… on snowy plateaus and in medieval barns surrounded by the UK & Europe’s finest ambassadors of nonsense and madness. With mountains for a perimeter fence and over 150 miles of powdery pistes to play on between bands!

As one of the largest and most highly regarded resorts in the world, Mayrhofen gets completely taken over for a week long party of hedonistic adventure and extreme sport. The resort also boasts some of Europe’s most lavish spas so you can also relax and enjoy the amazing spring sunshine and snowy mountains of one of Europe’s most snow-sure, late season resorts. The nearby Tux glacier (Austria’s highest lifted point) is only a short (free) bus ride away, and although open all-year round, is at it’s best in spring.

Volvo Snowbombing is an entertainment and accommodation package, where you can choose from a variety of accommodation options to suit your preferences and budget; from 5 star luxury Spa hotels, to pocket friendly pensions. You can add a variety of extras to build a package to suit you including a variety of lift passes, bespoke parties, including the infamous Arctic Disco, ski lessons, airport transfers and not forgetting our new girls only hotel (more on this soon)!

Stay tuned for more information on how you can be part of the action and win tickets to each unique event.

6 DAYS / 5 NIGHTS / 1 RESORT / 2 SKI AREAS / 3 MOUNTAIN STAGES / 1 IGLOO VILLAGE / 1 FANCY DRESS STREET PARTY (AUSTRIA'S LARGEST) /1 FOREST STAGE / 7 VENUES / 1 SILENT DISCO (6 LOUD ONES) / 25 BARS / 50+ SPAS & HEATED SWIMMING POOLS / 1 AWARD-WINNING BOARD PARK / TONS OF SNOW / BAGS OF FUN / COUNTLESS CAPERS / 1000'S OF SMILES / INCALCUABLE LAUGHS…1OPPORTUNITY…GRAB IT!

Prices start from £279 for accommodation and all the entertainment. So don’t be shy, secure your place at the World’s greatest and wackiest show on snow.

Get on board the Snow train early to avoid disappointment!

VOLVO SNOWBOMBING LINEUP SO FAR:

LIVE
PRODIGY, FATBOY SLIM, PENDULUM LIVE, CHASE & STATUS, MAGNETIC MAN, EXAMPLE, PROFESSOR GREEN, SUBFOCUS LIVE, BEARDYMAN, DAN LE SAC V SCROOBIUS PIP, MS DYNAMITE, TEMPA T, THE SUNSHINE UNDERGROUND, JAMIE WOON, THE CUBAN BROTHERS, DUB PISTOLS, FENECH SOLAR, THE MILK, TOTALLY ENORMOUS EXTINCT DINOSAURS, THE CORRESPONDENTS, SUMMER CAMP, SUNDAY GIRL, TALKING PICTURES

DJ’s

JOHN DIGWEED, SKREAM & BENGA, ANDY C, FAKE BLOOD, JAMES ZABIELA, CARL CRAIG, AEROPLANE, CLAUDE VON STROKE, SHY FX, RODIGAN, SCRATCH PERVERTS, HENRIK SCHWARZ, DIXON, MISTAJAM, JOKER, TODDLA T, NERO, PLASTICIAN

STANTON WARRIORS, KRAFTY KUTS, PAUL WOOLFORD, EWAN PEARSON, DOORLY, SBTRKT , SOS, THE GLIMMERS, GREG WILSON, KRIS MENACE, SASSE, A-SKILLZ, RAMADANMAN, FERGIE PHIL KIERAN, JAMIE JONES, SPACE DIMENSION CONTROLLER, BARRY ASHWORTH, DJ YASMIN, THOMAS GANDEY, BONES, GUY WILLIAMS, THE LOOSE CANNONS, RUSS CUBAN, DAVE BEER, MARC ROBERTS, RATTUS RATTUS & KLOSE ONE (URBAN NERDS), STREETLIFE DJS, TOM BUDDEN, PEOPLE GET REAL, ADO, JON KAHUNA, SOMBRERO SOUNDSYSTEM, MATTY J PROPHECY, CASHMERE MISFIT, FUZZBOX INC, OSKY, WIL (THE RANSOM NOTE), URBAN KNIGHTS, CHRIS HALLIDAY, TERRY COSTELLO, FOX MACLEOD, SCOTT BLEEPZ, ELLIOT CROFT, BUNNY, FIRAS (FILTHY FEW), LOFTY, WHOLE SICK, SKUMKID & MOI (KOOL KIDS KLUB), FACT DJS, THE RARE ONE

GQ, WREC, YOUNGMAN, SEROCEE, NOMAD

PARTIES FROM:
URBAN NERDS, EASTERN ELECTRICS, METROPOLIS, CYNT, SHINE, SUPERCHARGED, PLANET-E, HOT NATURED, MTA RECORDS, TAYOS TRACKSUIT PARTY, SPEAKERBOX, TIRK, BLACK RABBIT, WE LOVE, RESIDENT ADVISOR, FACT MAGAZINE, DJ MAGAZINE, PARADISE 45, ONBOARD, TILLLATE, DATA TRANSMISSION