Fresh from the huge success of their hit single ‘Shine A Light’ and a triumphant 2010 which saw McFly launch their massively successful ‘Super City’ website, the band announce their first release of 2011, new single ‘That’s The Truth’.
Released on 6th March via Island Records, ‘That’s The Truth’ is written and produced by the band and uber US producer Dallas Austin (Madonna, Michael Jackson) and is the third single to be taken from the band’s fifth studio album ‘Above The Noise’.
‘That’s The Truth’ is a departure from the electronic sound and sublime synths featured on previous two singles ‘Shine A Light’ and ‘Party Girl’. A string orchestra accompanies the band’s heartfelt lyrics about honesty and working through problems in relationships, whilst the anthemic chorus has already proved to be a huge fan’s favourite at McFly’s recent live shows.
After performing five sold-out intimate mini-UK dates in October to preview ‘Above The Noise’, this Spring will see McFly play 13 dates across the country in their biggest ever UK tour. Their first Arena tour in two years will culminate in a show at Wembley, London.
2010 was a phenomenal year for McFly. Always looking for new ways to work within a piracy-hit music industry, the band launched their ground breaking ‘Super City’ website; a project two years in the making. The website provides worldwide fans with unrivalled access to the band; it has citizens rather than visitors where fans can subscribe to access further content including albums, demos and web chats. Super City launched on November 1st and has been an unprecedented success. Over 15,000 fans from all over the world subscribed within the first few days far exceeding the initial target of 10,000 pioneers within the first six months
With a fan base that now stretches around the world and having recently entered a joint venture with their original major label home, McFly have succeeded beyond their own expectations.