Riding on a wave feel good 80’s, The Look returned to the UK music scene this year. Now the band are back with a brand new twelve track album entitled Tunes & Stories…and don’t Jonny and Mick have some stories! The album is released in March 2013.
The band sold over 200,000 copies of their smash hit I am the Beat in 1981 and there new single titled Let It Go (Beat Town Records) saw the band establish themselves on media radars of the BBC around the country. Chris Evans is still a huge fan of the band and played I am the Beat to mark to band being back around.
This unique band was formed in the Seventies when friends-since-school Jonny Whetstone and Mick Bass decided to start writing and performing their own music. The front man – Jonny with his rugged style is perfect on both vocals and guitar. Mick is best known for his fantastic ability and skill on the Hammond . They started out as progressive rock band, The Kreed, but as they picked up bassist Gus Goad, who has worked with musical legends including Bjork and Steve Coogan, they reformed as ‘The Look’, were signed to MCA Records, and never looked back.
Their hit single ‘I am the Beat’ in 1981 sold 200,000 copies in the UK within three months, and considerably more worldwide. Reportedly, this was the first record Damon Albarn ever bought. They went straight to number 6 in the charts which led to their memorable performance on hit television shows ‘Top of the Pops’ and Tiswas. The Look soon became favourites of the likes of Radio1 DJ Simon Bates and Ted Carroll from Chiswick Records. Unfortunately, The Look’s record label later went bust, however, this didn’t stop the band from soldiering on and doing what they did best – playing to crowds of tens of thousands of loyal fans.
Although you may not have seen much of their faces recently, radio DJ’s such as Chris Evans have still been championing ‘I am the Beat’, so it won’t have been long since you heard their music. The Look are sure to reignite the feel good feeling that ‘I am the Beat’ did, but this time with a whole album of catchy, foot tapping tunes. Their loyal fans in countries across the Globe will instantly fall back in love with the band they’ve missed over the last few decades and these new songs are also going to attract a new audience to the already strong following.