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NTIA and Rich Energy launch Video Campaign One Year On from Lockdown

• 23rd Mar 2021

In Response to the One Year Anniversary of this Pandemic, a short video of who and what the Night Time Industries represent as a sector has been created. With a series of pictures which encompass the different industries that have suffered during this crisis, the video hopes to reconnect people with the life experiences we all long to return for! in conjunction with #RICHenergy.

RICHEnergy are delighted to collaborate with the Night Time Industries Association (NTIA) #SAVENIGHTLIFE campaign in support of one of the hardest hit industries during the pandemic. The campaign is aimed at raising money and awareness of their plight and to help support both businesses and workforce through to re-opening!

SAVENIGHTLIFE CAMPAIGN CROWDFUNDER LINK – https://www.crowdfunder.co.uk/save-nightlife

NTIA and RICH Energy connected over a shared passion for supporting independent night-time businesses and workforce, with an aim to help them #bouncebackstronger after 365 nights of lost opportunities.

This short video represents the people, the experiences and the life moments that have been lost to this crisis, and the important reconnection that we need to make to get back to normality.

Michael Kill – CEO, Night Time Industries Association (NTIA)
“Unimaginable to believe we are one year on from closing many of these businesses, many amazing cultural institutions lost, some amazing people have left the industry, and we are now fighting back to get these businesses open and people back into work. I hope that this short video reawakens the connection between our industry and the public, and the important role that we play in their life experiences with a focus on collectively working together to #Bouncebackstronger as we move to a brighter stronger future”

Kay Johnson – Head of Partnerships, RICH OMG
“As a brand we have done what we can during lockdown to support the hospitality sector, our digital gigs in 2020 drew audiences to new artists. As the industry emerges, we are delighted to be able to offer the Bounce Back Stronger campaign to amplify reconnection with life experiences.”

#BOUNCEBACKSTRONGER #SAVENIGHTLIFE #RICHENERGY